Recently, the largest indoor transparent screen project in Asia, constructed by Unilumin, a global leader in LED display and lighting solutions, was officially completed and put into operation at the Central World shopping district in Bangkok, Thailand. Covering a total area of 2,400 square meters, this project represents a milestone in the field of indoor transparent displays across Southeast Asia and the entire Asian region, setting a new benchmark for the digital upgrade of global commercial complexes.
Ultimate Display, Technology Leading
The project utilizes Unilumin‘s UVF series transparent screen (10 mm pixel pitch), which stood out among numerous international brands due to its outstanding performance and customized design. The screen boasts a brightness of up to 8,000 cd/㎡, a transparency rate exceeding 70%, and a weight of only 8 kg/㎡, skillfully balancing high brightness with a lightweight structural design. Furthermore, with a 7680Hz high refresh rate and 16-bit grayscale processing, the display ensures delicate, smooth images and authentic, natural colors, delivering a stunning visual experience even under intense ambient light.
Custom Design, Pushing Structural Limits
To adapt to its complex architectural structure, the Unilumin team meticulously developed multiple installation solutions, including frame curtain walls, point-supported curtain walls, and hoisting methods. This fully demonstrated the installation flexibility and adaptability of the transparent screen under various structural conditions. Additionally, the product supports customized front-black, back-white aesthetics, seamlessly integrating with the architectural design.
Three Years of Refinement, Masterful Delivery
Project follow-up began in 2023, involving three years of repeated sampling, multiple rounds of testing, and solution optimization. From preliminary design and on-site surveys to sample comparisons, the Unilumin team maintained close communication with the client, ultimately winning the trust of clients through exceptional display effects, stable product performance, and efficient heat dissipation solutions. During the delivery phase, faced with changing requirements, Unilumin’s R&D and production teams proactively and swiftly responded, successfully completing product upgrades and batch deliveries. The technical team team also provided comprehensive on-site technical support throughout the process, ensuring the high-quality realization of the project.
A New Icon for a Commercial Landmark
Located in Central World, Thailand’s premier commercial landmark adjacent to the Erawan Shrine, the project site sees an average daily foot traffic of over 400,000 people. As a key visual carrier in the core area of the Central World shopping district, this transparent screen not only enhances the complex’s technological appeal and commercial atmosphere but has also become a new Instagrammable spot for numerous tourists. Whether for brand exposure, content display, or public art presentation, this project demonstrates immense commercial value and social influence.
Unilumin will continue to be driven by innovation, deeply cultivate global markets, and illuminate more urban landmarks with visual technology, contributing to the digital upgrade and aesthetic reshaping of commercial spaces worldwide.
